The Chameleon: Plot to Weaponize Bias is Gilbert Ramirez's debut novel exploring media's impact on culture. His ambitious work of fiction spans the first three decades of the Internet and is sure to feel nostalgic for some readers.
At what point do impressions, persuasion, and validation become manipulation? Can ideas impact your actions? Are you a willing participant?
John's boutique marketing agency is thriving. His tech-savvy skills are in demand. All is great until a baron of industry asks him to influence a political election. He dislikes the idea but reluctantly agrees.
Finding himself on shaky ground, he seeks out the help of his estranged childhood mentor, Sandy. But her advice won't come unless
John's boutique marketing agency is thriving. His tech-savvy skills are in demand. All is great until a baron of industry asks him to influence a political election. He dislikes the idea but reluctantly agrees.
Finding himself on shaky ground, he seeks out the help of his estranged childhood mentor, Sandy. But her advice won't come unless they confront the wounds from their past. Will he heed her warning and choose ethics over profit, or has he already gone too far?
Using his media literacy background and career experience, Gilbert has created a provocative storyline that considers the essential elements of the classic communication model: the message creator, the message, the medium, and the receiver.
The Chameleon: Plot to Weaponize Bias is a timeless, satirical look at the role media plays in social cohesion or division that is sure to intrigue.
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